Katrina Kaif has made it to the cover of Damas-designed Kohl magazine, which is valued at more than $10,000. Shot by famous celebrity photographer Avinash Gowariker, the front cover is covered in 91 gm of gold and encrusted with 622 diamonds. “I am very proud and excited to be involved with this project,” says Katrina, “It is a wonderful idea and all for a very worthwhile cause,” the 23-year-old actress added.
Kohl, the newly launched lifestyle magazine catering to Asian women, has collaborated with leading UAE-based jeweller Damas to create the world’s most expensive magazine. The special edition front cover, is to be auctioned for the Rashid Pediatric Therapy Centre in October 2008.
In order to create the gold edition, craftsmen took more than 86 hours to hand-apply layers of gold leaf to a specially-treated edition of the original magazine. “Damas has created hundreds of unique pieces throughout our decades in business, but a magazine cover has been a creative and interesting challenge for us,” said Tamjid Abdullah, deputy managing director, Damas.